Meet the Trailblazers Behind MC Ranch Overland
MC Ranch Overland aims to provide outdoor enthusiasts with high-quality gear that enhances their adventures. Our passionate team combines their expertise to create innovative products, including our patented Fire Reflector, to elevate your outdoor adventures.
Our Mission
Crafting Experiences, Igniting Connections
At MC Ranch Overland, we're driven by connection and community. We create experiences that fulfil the human need for togetherness. Our designs, including The Original Fire Reflector, bring outdoor enthusiasts together, fostering physical and emotional well-being. Through quality products, transparent communication, and community building, we ignite lasting connections in nature and beyond.
Our Responsibilities
MC Ranch Overland exemplifies ethical sustainability through conscious production, local artisanship support, and community engagement. The company crafts durable products like "The Original Fire Reflector" with minimal waste, maintains a transparent supply chain, and actively participates in charitable initiatives. By centralizing production and carefully selecting materials, MC Ranch Overland minimizes environmental impact while maximizing quality, demonstrating a holistic approach to creating lasting value for customers, communities, and the environment.
Meet the Passionate Innovators Behind MC Ranch Overland
Meet the MC Ranch Team! We're revolutionising the campfire experience with innovation and community at our core. United by our passion, we're "All Fired Up" to bring high-quality, bespoke products to those who share our love for outdoor adventure.
The MC Ranch Overland Family
Mike Offerhaus
Visionary Founder & Product Innovation Chief
Mike Offerhaus, the 'M' in MC Ranch Overland, is a visionary entrepreneur who believes in the power of connections. Alongside his wife Carolyn, the 'C' in MC Ranch Overland, and co-founder Sam, Mike has sculpted a brand that goes beyond products, focusing on creating experiences that ignite souls and foster community. As the Product Innovation Chief, he's the mastermind behind the patented "Original Fire Reflector," a symbol of communal warmth and shared narratives.
At MC Ranch Overland, Mike's ethos is clear: life is about the connections we make, the community we build, and the environment we cherish. His unique blend of business acumen and passion for overlanding drives the company's mission to leave the world a little better, one campfire at a time. Under Mike's leadership, MC Ranch Overland is not just selling outdoor gear; it's setting the stage for a revival of connection and camaraderie in our increasingly digital world.
Sam Devlin
Chairman & Trailblazing Founder
Sam Devlin, MC Ranch Overland's Chairman and Founder, brings a wealth of experience in premier design-build solutions to the company's visionary expansion. With a proven track record at Rain City Industrial and as Principal and Vice President at Fusion Projects, Sam excels in crafting innovative workspaces and managing top-tier commercial interiors. His leadership philosophy centres on fostering a passionate team dedicated to exceptional service, building not just structures, but legacies.
Beyond MC Ranch Overland, Sam's expertise includes public speaking, honed as Master of Ceremonies for District 21 Toastmasters. With a background in Architectural Design from Ryerson University, Sam is the architect of MC Ranch Overland's future. His forward-thinking approach and commitment to co-creation drive the company towards new horizons in the outdoor adventure market, blending innovation with respect for community and environmental stewardship.
Rolf Skala
CEO & People-Focused Brand Strategist
Rolf Skala, MC Ranch Overland’s CEO, is fascinated by people, their experiences and the insights which help to craft compelling narratives that resonate on an emotional level. With 20+ years of progressive experience encompassing leading Global Advertising Agencies from McCann Erickson to DDB, in North America and Europe, to entrepreneurial start ups in the US, Canada and Norway, he brings energy and passion to brands and product innovation.
His strategic focus has ensured brands are authentic, engaging, and positioned to drive meaningful connections with audiences that stand out in competitive markets and foster lasting customer loyalty. That approach assisted in securing US and Canadian patents for MC Ranch Overland’s innovative Original Fire Reflector to creating storytelling platforms and content that resonate with the outdoor community. By leveraging his background in History & Sociology from The University of Edinburgh, Scotland, he brings a unique perspective that helps to drive transformative change and connects people.
The Patented MC Ranch Overland Original Fire Reflector
We're committed to enhancing your outdoor experiences with top-quality gear. Our patented Fire Reflector maximises heat efficiency while minimising smoke, ensuring a safer and more enjoyable camping experience.
Creating a New Product Category for Outdoor Lovers
The Original Fire Reflector pioneered a new category in the overlanding community, showcasing our innovation and quality. It sets a high standard for functionality, demonstrating our commitment to innovation and community engagement. We continuously refine our offerings based on feedback, strengthening the connection between our products and your outdoor adventures.
Patented Innovation: The Original Fire Reflector
The Original Fire Reflector demonstrates our commitment to warmth and design in outdoor experiences. Our Canadian Patent (CDN 3057660) and US Patent (US 11506392) protect the utility and design of our product, showcasing our technical expertise and dedication to the Overlanding community. These intellectual property rights ensure that the Original Fire Reflector remains a leader in the outdoor space, offering customers a unique product that enhances their adventures.
FAQs
The Original Fire Reflector is a patented campfire technology designed to enhance your outdoor experience by providing more heat, light, and wind protection for your campfire.
The Original Fire Reflector is made from durable 10 gauge brushed aluminum. This material ensures it will never rust, remains cool to the touch, and is built to last a lifetime.
No, the Original Fire Reflector requires no assembly. It's designed for easy setup and use right out of the box.
The Original Fire Reflector uses a parabolic arc design to reflect heat and light back to users, creating a warmer, brighter, and more engaging campfire experience. It also provides wind protection, making it easier to enjoy your campfire in various conditions.
Embrace the Adventure with Confidence
Elevate your outdoor experiences with gear that empowers fearless exploration and unforgettable memories. From our signature campfire reflector to essential fireside essentials, we offer affordable camping gear to equip you for every natural challenge.
